Marketing mistakes are common and widespread. But if you keep this simple idea in mind, you won’t be able to go too far wrong…
The answer to this question is very important. It can mean the difference between small pay-off and huge payoff.
Forget about optimizing your home page if you have more than one keyword. It’s a waste of effort. Let me show you why…
There are a few basic rules when it comes to writing sales pages. Here are three…
There are many ways to write copy that sells, but if you write like this, you aren’t going to sell anything…
If your copy doesn’t overcome this Big Question, you’re response rate is going to be miniscule.
This is a major mistake. If you’ve made it, you need to fix it. It’s an easy fix…
Can you name any slogans that have caused you to buy anything? Neither can I, and here’s why…
A story about a man that could have made a sale if he’d had his act together….
Don’t like money? Then don’t read this article…
This is the question you should ask yourself when looking at any advertisement. If you practice spotting errors in the competition, you will also spot opportunities.
Search engine optimization doesn’t have to be a scary proposition, and it doesn’t have to cost a fortune. By focusing on two main areas, you can get most of the results yourself.
Bigger is not necessarily better when it comes to advertising. See what small ads can do for you…
You can’t manage what you can’t measure. If you aren’t using direct marketing techniques, then you are throwing your money down the toilet.
If you are using the wrong appeal you’re going nowhere fast. There are four basic appeals. Which is right for you?



