A sales page that fails to convert most likely fails for a very simple reason. In this post I tell you how to avoid making such a tragic mistake.
A story about a man that could have made a sale if he’d had his act together….
Sticker shock kills sales. Here I present a few ideas on how to avoid sticker shock.
If These 3 Words Apply to Your Business, You Need an iPad
And the three words are: before and after.
Anyone in a contracting business like home improvement or repair, anyone that has to make sales calls, or offers free inspections to quote a price for a project, all these people [...]
People don’t like to read. You can take advantage of this for your business, and I’ll show you how…
Want to make your fortune as a consultant or other service provider? Millionaire Bob Bly will show you how…
This is a book review of “Conversion Optimization,” by Khalid Saleh and Ayat Shukairy.
Trust is crucial in business as in life. In this article I discuss five ways to build trust with your client or customer base in order to improve your reputation.
Look before you leap! Here are three questions you need to answer before you spend money on a website.
Getting people to buy on impulse is both extremely difficult, labor intensive, and highly distasteful to most people. That’s why my way is better…
So what exactly is the presentation? Simply put, it’s your time to shine. This is where the magic happens. This is where you help the prospect obtain all the advantages that your product or service has to offer.
Whenever you are trying to sell to someone you’ve never met before (which is the majority of the time) you’ve got to break the ice. As covered elsewhere, we as the sellers are almost always uninvited guests. Of course we have a great product, and of course or prospect [...]
Does your marketing strategy development plan include a system for opening a backdoor of success in your business?



